Analytics, SEO & GEO
in one platform.
The platform we built to measure every project we run: site data, Google Search Console, AI visibility (ChatGPT, Gemini, Perplexity) and campaigns in one place, with no cookies and no banners. Every Deep Marketing client finds it already configured on their market. In a 30-minute call we show it running on a full demo account, and answer the questions you would ask about your own case.
You have 4 different tools.
None of them talk to each other.
Marketing managers and founders spend hours merging spreadsheets from disconnected sources. Meanwhile your competitor gets cited by ChatGPT and you don't even know. Good news: DM Intelligence is already built. Beautiful, clean, readable by management.
of Google searches with an AI Overview end in a click on an organic result
Without the AI Overview it is 15%. The comparison comes from a panel of 900 adults tracked in the browser across 68,000 real searches (Pew Research Center, 2025). The data is American and has to be checked on your own site, which is the check almost nobody runs.
of Italians use a generative AI every week
55% have tried one at least once, weekly use stops at 28% (Reuters Institute, Digital News Report 2025). That slice is where your brand gets named or not, and the answer is measurable one question at a time instead of guessed.
cookies needed to measure a session
No cookie means no banner to accept, no visitor vanishing from the data after a refusal, no consent to chase. A daily rotating anonymous fingerprint recognises the session without recognising the person.
Everything that matters
about your online presence.
DM Intelligence unifies data that currently lives in separate silos. Each pillar is designed for a business decision-maker, not for an analyst.
Magic Attribution
and clean data, finally.
GA4 tells you 40% of traffic is "Direct", meaning it has no idea where it came from. We do. Magic Attribution intelligently re-assigns that gap using SEO signals, AI citations and GSC click gaps. Result: you see the real acquisition flow, not a foggy chart. Without a single cookie.
- Magic Attribution: ✨ Direct rebuilt row by row
- Flow Sankey: origin → source → landing → exit
- Zero cookies, zero consent banners, zero data lost to refusal
- Privacy-by-design: GDPR-compliant without interrupting the user
- Beautiful to look at. A pleasure to use.
Google SEO made readable,
finally actionable.
All of Google's SEO data interpreted for decision makers, not engineers: declining queries, rising pages, position 11-20 opportunities to push right away. Plus the sitemap analysis crossed with Search Console: covered pages, uncovered pages and cannibalisations.
- Searches, clicks, impressions, CTR and avg. position per page
- Automatic period-over-period comparison
- Alerts on organic traffic drops
- SEO opportunities ranked 11-20 (one click from page one)
- Automatic sync with Google
Do ChatGPT, Gemini and Perplexity mention you?
The piece no other tool does really well. We track dozens of strategic prompts in your industry, see if you're cited, where you rank, against whom, and from which sources. Market analysis, share of voice, citations, competitors, source links, sentiment. Daily or weekly cron.
- Automatic tracking on ChatGPT, Gemini and Perplexity
- Brand share of voice vs. competitors on strategic prompts
- Cited sources (owned/earned/paid) classified automatically by AI
- Mention sentiment (positive/neutral/negative)
- AI-generated prompt suggestions from your positioning
- Run history, comparisons, trend over time
An AI report when you ask for it,
written only on your data.
The Virtual CMO is the project's virtual marketing director: pick a question from the catalogue ("Where do visitors come from?", "My brand in AI answers?", "Are the ads working?") and in a few seconds you get a plain-language report built only on real data. Every figure passes an automatic check: if it does not exist in the data, the report regenerates. And when the data is not enough, it says so instead of filling the page with estimates.
- A catalogue of ready-made analyses, in plain language
- Up to 20 reports per month, with history and download
- Automatic check on the numbers: no invented figures
- Analyses without enough data disable themselves, with the reason written below
- A "low confidence" label when a number is still too small to draw conclusions
Ads, press office and influencers,
with costs next to results.
Campaigns on Google, Meta, TikTok and LinkedIn sync from the platforms: spend, impressions, clicks, leads, CPA and ROAS in a single table. Press mentions carry their media value, and if you log press office costs you also see PR ROAS. Influencers with spend, views, interactions and CPM.
- Campaigns synced from Google, Meta, TikTok and LinkedIn
- CPA and ROAS calculated per campaign
- Media value of press coverage and PR ROAS
- Influencers: creator, spend, views, CPM
- CSV export on every table
Inside your site,
and inside the rest of your marketing.
DM Intelligence does not live in a separate tab. If the site runs on DeepCMS the measurement is already in the template; on any other site a single script is enough, and we add it. Then campaigns, press coverage and influencers come in, so costs sit next to results instead of in a separate spreadsheet.
On DeepCMS sites it is already in
The first-party tracker sits in the template, with no cookies and no banners. Thank-you pages become measured conversions as soon as they exist, and every night the site's newsletter and chatbot data lands too.
On any other site, one script
One line in the site head and read access to Search Console. We add both during onboarding, together with the market study and the choice of GEO prompts to track. Your part is two minutes to authorise Google.
Then the rest of your marketing
Google, Meta, TikTok and LinkedIn campaigns sync from the platforms, press coverage brings its media value, influencers bring their spend. The Virtual CMO reads all of it together and answers the question you ask it.
Built for those who decide,
not those who tinker.
SMBs & founders
You want to know whether marketing spend produces results, without becoming a data analyst. A dashboard read in 5 minutes each morning, clean decisions.
Marketing managers
You need to justify budget to management and find new levers. Stop merging CSVs: the monthly deck is generated by DM Intelligence. You add the commentary.
Consultants & agencies
You run several clients, each with their own stack. Centralise everything in one multi-site account, with white-label on request.
How is this different from
what you use today?
| DM Intelligence | GA4 + GSC | SEMrush / Ahrefs | |
|---|---|---|---|
| Site analytics | Native, server-side | GA4 (JS snippet) | Not included |
| Google SEO data | Read & translated | Technical UI | Limited data only |
| AI tracking (GEO) | ChatGPT + Gemini + Perplexity | Missing | Only SERP metrics |
| AI share of voice | Calculated automatically | Missing | Per-keyword only |
| Readable insights | AI weekly/monthly | Build it yourself | Reports to configure |
| Aggressive cookie banner | No, salted fingerprint | Yes, required | N/A |
| Setup for non-technical users | 5 min, OAuth | Developer needed | Hours of config |
| Site integration | Native on DeepCMS sites, script elsewhere | Tag manager and snippets | None, external data only |
| How you get it | Inside Deep Marketing projects | Free but fragmented | Separate subscription |
Included in every project.
DM Intelligence works inside Deep Marketing projects: we configure it during onboarding on your market and you read it from the first report. A multi-site, white-label version is available for consultants and agencies on request.
Frequently asked questions
What does GEO mean exactly?
Generative Engine Optimization: the set of practices to get cited in generative AI answers (ChatGPT, Gemini, Perplexity). DM Intelligence measures how often your brand is cited, in which position, against whom and from which sources.
Who is behind DM Intelligence? Why trust it?
DM Intelligence is built by Deep Marketing, the evidence-based Italian agency founded by Francesco Galvani. We use it every day on our own projects: the platform you see is the same one we work with.
What are the data and insights based on?
Real data, not estimates. GEO metrics come from real, repeated runs on the AI models; traffic from our first-party cookieless tracker; SEO from Google Search Console; campaigns from the connected ad platforms. And Virtual CMO reports pass an automatic check: every figure must actually exist in the data.
Do I have to choose the GEO prompts myself?
No, we choose them. During onboarding we run a market study of your industry and build the list of strategic prompts. The platform then suggests new prompts from your positioning.
Cookie banners, privacy, GDPR: how do you handle it?
We never track with cookies. No cookies means: no aggressive consent banner, no data lost to refusals, and GDPR-friendly measurement by design. The data is yours.
How is it activated?
Inside a Deep Marketing project: we configure it during onboarding, with the market study and the choice of GEO prompts to track. The first complete run arrives within 24 hours of activation.
How does the free demo work?
Fill in the form below and we get back to you within 24 business hours to schedule the videocall. It runs thirty minutes: we open the platform on a demo account with six months of data and use it in front of you, Virtual CMO included, generating reports on the questions you bring. No credit card, no commitment.
Does it make a difference if the site runs on DeepCMS?
On a DeepCMS site the measurement is already in the template: first-party cookieless tracker, thank-you pages that become conversions as soon as they exist, newsletter and chatbot synced every night. On a site built by someone else you need a script in the head and read access to Search Console, and we add both. The data you see inside the platform is the same.
How is it different from SEMrush, Ahrefs, Sistrix?
Those are classic SEO tools, excellent for keyword research and backlink analysis but built for specialists. DM Intelligence combines analytics, SEO, AI visibility and campaigns in a view for decision makers, with Virtual CMO reports written in plain language.
Can I use it for multiple sites or clients?
Yes. A multi-site, white-label version is available for consultants and agencies on request.
We show you all of it,
in half an hour.
No self-service access and no recorded video. We get on a call, open the platform on a demo account with six months of data in it and use it in front of you: traffic and attribution, AI citations, campaigns with spend and ROAS, press coverage with its media value, Virtual CMO reports generated on the spot. You bring the questions you have about your own marketing, we put them to the platform and look at the answer together. No credit card, no commitment.
- Thirty minutes on a videocall with a Deep Marketing consultant
- Demo account with six months of data: analytics, attribution, GEO, campaigns, press
- Virtual CMO reports generated during the call, on your questions
- We also show how it hooks into a DeepCMS site and into the channels you already use
- No credit card, no commitment
Request received. Thanks.
We'll get back to you within 24 business hours to schedule the thirty-minute videocall. To fast-track, drop us a line at [email protected].
