An Epochal Moment for Those Who Fight and Love High Value Marketing!
Dear friends, customers and marketing enthusiasts, today is a day that will remain etched in the history of Deep Marketing and certainly in our memories. With immense joy and pride, we announce an extraordinary achievement that marks not only the recognition of our tireless work, but also a significant victory in our crusade for ethical and quality marketing .
Our founder and CEO, Francesco Galvani, a well-known science communicator and prominent figure on Quora Italia, has achieved a milestone that few can boast: being cited by the prestigious Treccani Encyclopedia as an authoritative source in marketing for a neologism. And not just any neologism, but one that perfectly embodies the mission of Deep Marketing.
A Game-Changing Term
The term "fuffaguru" has been officially recognized and included in the Treccani vocabulary of neologisms. This is not only a linguistic success and a "statement", but it represents a turning point in our battle against misinformation in marketing.
A "fuffaguru" is that self-styled marketing expert who promises miracles, sells smoke and, ultimately, damages businesses and families with advice devoid of substance and real value. It is the embodiment of everything that Deep Marketing fights against on a daily basis.
This recognition is not just a medal on Francesco's or Deep Marketing's chest. It is a beacon of hope for all those who believe in marketing based on real skills, effective strategies and tangible results.
The inclusion of "fuffaguru" in Treccani is tangible proof that our commitment is making a difference . We are changing the very language with which we talk about marketing, bringing attention to a critical problem that afflicts our sector.
The Deep Marketing Journey
Let's briefly retrace the journey that brought us to this historic moment:
The foundation of Deep Marketing with a clear mission: to raise the standards of marketing and provide client companies with a "one-stop-shop" to finally be able to work with the best professionals selected in the territory.
Years of tireless struggle against deceptive and unethical marketing practices. Warnings, lawsuits, (death) threats to our founder. Tons of fake negative reviews against us to silence us.
Francesco Galvani's constant commitment to scientific dissemination, from marketing to soft science. With the publication of the only Italian volume of marketing evidence based with more than 420 sources (" La guida scientifica per Imprenditori ", available on Amazon).
The growing recognition of the marketing community and now, finally, of the most prestigious cultural institution in Italy.
The Future is Bright (and Fluff-Free)
This milestone is not a point of arrival, but a new beginning . With renewed vigor and the validation of Treccani behind us, Deep Marketing is committed to:
Step up our fight against the "fuffagurus" that infest the industry.
Educate even more businesses and professionals on the principles of ethical and effective marketing.
Constantly innovating, bringing cutting-edge strategies to our clients.
Continue to fight to spread integrity and expertise in the tumultuous sea of digital marketing.
This moment of joy would not have been possible without the unwavering support of our customers, partners and supporters . You are the ones who have allowed us to fight this battle day after day, and to you goes our deepest thanks. Not to mention the incredible community of Fufflix by Germano Milite.
A new Chapter
The inclusion of "fuffaguru" in Treccani is not only a recognition of our past work, but a mandate for the future.
Deep Marketing embraces this responsibility with determination. Together, we will continue to write new chapters in the history of marketing, raising standards, challenging the status quo and building a future where quality, ethics and real results triumph over "fluff" .
The journey continues, and the best is yet to come. Thank you for being a part of this epic adventure!
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